Hello
Hej
Guten tag
Hi
Ciao
Dober dan
Hello
Dober dan
Ciao
Guten tag
Oj
Hej
Hi
Hi
I believe design connects everything.
I believe design connects everything.
I believe design connects everything.
It’s not just aesthetics. Nope, far from that.
It’s not just aesthetics.
Nope, far from that.
Good design is aligning users’ needs and your business goals.
Good design is aligning users’ needs and your business goals.
Good design is aligning users’ needs and your business goals.
I'm an Independent Design System Lead with an MBA. I advise, coach, and consult with companies on product design, design strategy & design systems. I can help you set up teams, processes, and culture.
I've learned to connect design and business growth in several founding designer roles. I'm good at understanding customer needs and translating these insights into meaningful, cost-effective solutions driven by design. This allows me to optimize workflow, reduce costs, and deliver strategic value for businesses. Yep, I know how to make your ROI higher.
I'm an Independent Design System Lead with an MBA. I advise, coach, and consult with companies on product design, design strategy & design systems. I can help you set up teams, processes, and culture.
I've learned to connect design and business growth in several founding designer roles. I'm good at understanding customer needs and translating these insights into meaningful, cost-effective solutions driven by design. This allows me to optimize workflow, reduce costs, and deliver strategic value for businesses. Yep, I know how to make your ROI higher.
Why me
Why me
Why me
Hands-On Experience
Hands-On Experience
I excel in understanding customer needs and transforming them into meaningful, enjoyable, and market-fit solutions. My holistic method weaves together design, technology, and business.
I excel in understanding customer needs and transforming them into meaningful, enjoyable, and market-fit solutions. My holistic method weaves together design, technology, and business.
Business background
Business background
While numbers don't capture everything, I have metrics I'm proud of. Simply put, I know how to boost your ROI.
While numbers don't capture everything, I have metrics I'm proud of. Simply put, I know how to boost your ROI.
Award-Winning
Award-Winning
I received multiple awards for my work on a local and global level.
I received multiple awards for my work on a local and global level.
Lectures
Lectures
Lectures
Faculty of Social Sciences, University of Ljubljana
Guest lecturer for Interactive Technology Design
2022 - present
Faculty of Social Sciences, University of Ljubljana
Guest lecturer for Interactive Technology Design
2022 - present
Faculty for Economics, University of Ljubljana
Strategic Decisions in Design for Higher ROI
April 2023
Faculty for Economics, University of Ljubljana
Strategic Decisions in Design for Higher ROI
April 2023
Faculty of Computer and Information Science, University of Ljubljana
Connecting business and design
October 2022
Faculty of Computer and Information Science, University of Ljubljana
Connecting business and design
October 2022
Faculty for Economics, University of Ljubljana
User Experience in Marketing
April 2022
Faculty for Economics, University of Ljubljana
User Experience in Marketing
April 2022
Cotrugli Business School
User Experience Design and Blockchain apps
2018
Cotrugli Business School
User Experience Design and Blockchain apps
2018
Talks
Talks
Talks
Into Design Systems Conference
Strategic insights
May 2025
UPCOMING
Into Design Systems Conference
Strategic insights
May 2025
DesignFao
WORKSHOP: How to name design tokens
May 2024
DesignFao
WORKSHOP: How to name design tokens
May 2024
DesignFao
R(E)volution of Design Systems
October 2023
DesignFao
R(E)volution of Design Systems
October 2023
DMS - Društvo Marketing Slovenije
How to setup a Design System
October 2021
DMS - Društvo Marketing Slovenije
How to setup a Design System
October 2021
WEBSI Conference
Implementing Design Strategy
2021
WEBSI Conference
Implementing Design Strategy
2021
NLB Bank
The importance of User Experience Design in Banking world
2021
NLB Bank
The importance of User Experience Design in Banking world
2021
CSS Meetup
User Experience Design in Fintech
2017
CSS Meetup
User Experience Design in Fintech
2017
Webcamp
Self friendly vs User Friendly
2017
Webcamp
Self friendly vs User Friendly
2017
Product Tank
Design in Product world
2017
Product Tank
Design in Product world
2017
Startup müsli
UX+UI=boljši ROI
2016
Startup müsli
UX+UI=boljši ROI
2016
UX Laussane
Mastering UX – Workshop
2016
UX Laussane
Mastering UX – Workshop
2016
Interviews
Interviews
Interviews
Selected clients
One component per day
Less is more
Aloha, let's connect
One prototype saves the day
One component per day
Less is more
Aloha, let's connect
One prototype saves the day